“I wish for your help to create a strong, sustainable movement to educate every child about food, inspire families to cook again and empower people everywhere to fight obesity.” – Jamie Oliver
Chef Jamie Oliver recently won the 2010 TED Prize, a prestigious honor given every year at the Technology, Entertainment and Design conference, where innovative thinkers gather to exchange ideas for bettering the world. The prize winner is given $100,000 and granted one wish, which the TED prize committee helps realize.
Jamie’s wants to get people to reconnect with their food and change the way they eat. His prize-winning plan is to create an organization that will inspire a grassroots movement. This movement will establish a network of community kitchens; launch a traveling food theater that will teach kids practical food and cooking skills in an entertaining way and provide basic training for parents and professionals; and bring millions of people together through an online community to drive the fight against obesity. The grassroots movement must also challenge corporate America to support meaningful programs that will change the culture of junk food.
Watch his acceptance speech. I know it’s about 20 minutes long, but worth it. Great stuff!